Coachella and Cannes Lions events hit the influencer marketing world!
For a TikTok expert to be the face of their socials. Plus: TikTok comments part 2, tips on getting it right.
Your essential engagement strategy! Plus: how LinkedIn is ramping up influencer marketing.
Looking back at the past few years. Plus: how your branded ads are going to start looking different!
To bag your creator š¤brand deals. Plus: the cliff notes from The Informationās Creator Economy Summit
Latest Gen Z trends brands need to look out for šPlus: what health and wellness brands should focus on when connecting with Gen Z.
Most users have gone from active to ālurkingā but itās key to not leave them out of your strategy. Plus: Pinterestās IRL Coachella experience hits Gen Z fashion trends
CreatorIQ spills the tea on influencer loyalty & 81% of marketers are all in on influencer marketing.
Slight panic ensues from brands relying on the platform to connect with younger audiences. Plus: the low-down at SXSW and we are DYING over creators trying to pronounce haircare brand, Ouai.
Gone are the days of traditional consumer funnels, new research shows how world-building experiences will engage with younger audiences. Plus: one year from Bud Lightās disaster campaign and lessons learned.
Gen Z audiences hate that! Instead, here are some key takeaways for switching up your influencer marketing content to stop the doom scroll and truly engage.
